AI Insights · Timothy · July 2021
Top 5 Books and Reference Apps Performance in South Africa - Q2 2021
Discover the performance trends of the top 5 Books and Reference apps on a unified platform in South Africa during Q2 2021. Data provided by Sensor Tower.
During the second quarter of 2021, the top 5 Books and Reference apps on a unified platform in South Africa showcased varying trends in weekly downloads, revenue, and active users. Here's a detailed look at their performance, as reported by Sensor Tower.
Dreame-Read Romance Stories saw a noticeable increase in weekly revenue, peaking at approximately $13K in the final week of April and early June. Weekly downloads surged to nearly 7K by the end of June, while weekly active users grew steadily from around 25K at the start of the quarter to approximately 35K by the end.
GoodNovel - Web Novel, Fiction experienced a decline in both weekly revenue and downloads throughout the quarter. Revenue dropped from around $10K at the beginning of April to roughly $5.7K by the end of June. Downloads also decreased significantly, starting at about 5.7K and falling to just over 200 by the final week of June. Active users showed a downward trend, decreasing from approximately 11.5K to 6.5K over the same period.
Bravonovel - Fictions & Webnov reported a steady climb in weekly revenue, reaching around $8K in mid-June before tapering off to approximately $5.7K by the end of the quarter. Downloads fluctuated, peaking at over 2K in mid-May and dropping to under 1K by the end of June. The app’s active users saw a gradual increase from around 2.3K at the start of April to about 3.6K in mid-June, before decreasing to 2.75K by the end of June.
Radish Fiction maintained a relatively stable weekly revenue, hovering around $5K, with slight peaks reaching up to $6.5K in late April. Downloads showed a notable uptick towards the end of the quarter, increasing from around 600 in late May to nearly 2.8K by the end of June. Active users followed a similar pattern, starting at around 7.4K and stabilizing at over 6K by the end of the quarter.
NovelCat - Reading & Writing experienced a consistent rise in weekly revenue, reaching approximately $4.4K in mid-June. Downloads increased from around 570 at the start of April to over 1.6K by the end of June. Active users also saw growth, starting at around 5.6K and climbing to approximately 7K by the end of the quarter.
For more detailed insights into the performance of these apps, visit Sensor Tower.
